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OTT Platforms in India: A 2024 Market Overview

In 2024, India's OTT market is rapidly growing, driven by increasing internet penetration, regional content diversification, and technological advancements. With over 500 million active users, the market is projected to surpass $10 billion by year-end. Platforms are investing in original content, flexible pricing, and AI-driven personalization while facing intense competition and evolving regulations.

Read More:- https://www.mediaguru.com/blog..../ott-platforms-in-in

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OTT Platforms in India: A 2024 Market Overview | MediGuru - Blog

Get a quick overview of the OTT platform market in India in 2024, including key trends and growth opportunities.

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How to Choose the Best OTT Service Providers for Your Business

If you’re considering launching an OTT platform, choosing the right service provider is essential to your success. Netflix remains the leader in the African SVOD market, with 6.9 million subscribers expected by 2029, while Showmax is projected to have 3.7 million paying users.

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