In 2021, the global sex toy market was valued at 1,482 million units, projected to grow to 3,508 million by 2030 with an 18% annual growth rate, doubling every 8 years. Daily use increased from 5% in 2018 to 10% in 2021. Sex toys are popular across generations: 65% of those aged 18-35 use them occasionally or more, while 35% of individuals over 51 use them biweekly. Overall, 78% of adults globally own at least one, with younger generations leading in purchases.
This study gives a detailed analysis of drivers, restrains, opportunities and challenges limiting the market expansion of Sex Toys market. The survey included a diverse set of players, including a balance of leading and growing manufacturers for business profiling, such as;
AdamEve Church Dwight Co., Inc. Reckitt Benckiser Group plc LELO Bijoux Indiscrets Tenga Co., Ltd. Fun Factory Blue Rabbit We-Vibe Luvu Brands, Inc. OhMiBod BMS Factory Crystal Delights Bad Dragon Enterprises, Inc. Hot Octopuss limited Tantus, Inc. Spot of Delight Ansell Healthcare LifeStyles Healthcare Pte Ltd Doc Johnson Enterprises Lovehoney Group Ltd BMS Factory Happy Birds Inc. Lovetreats
Our expert team is consistently working on updated data and information on the key player's related business processes that value the market for future strategies and predictions
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Market Segmentation:
Product Type Analysis
- Vibrators
- Dildos
- Penis Rings
- Anal Toys
- Masturbation Sleeves
- Sex Dolls
- Harnesses
- Others
Distribution Channel Analysis
- Specialty Stores
- Supermarket/Hypermarket
- E-commerce
- Mass Merchandizers
Covered in this Report:
1. Go-to-market Strategy.
2. Neutral perspective on the market performance.
3. Development trends, competitive landscape analysis, supply side analysis, demand side analysis, year-on-year growth, competitive benchmarking, vendor identification, QMI quadrant, and other significant analysis, as well as development status.
4. Customized regional/country reports as per request and country level analysis.
5. Potential niche segments and regions exhibiting promising growth covered.
6.Analysis of Market Size (historical and forecast), Total Addressable Market (TAM), Serviceable Available Market (SAM), Serviceable Obtainable Market (SOM), Market Growth, Technological Trends, Market Share, Market Dynamics, Competitive Landscape and Major Players (Innovators, Start-ups, Laggard, and Pioneer).
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Industry Developments:
On March 2023, TENGA released the FLIP ZERO EVR - ELECTRONIC VIBRATION. By simply tilting the item, an internal gyroscopic sensor allows you to manipulate rotational stimulation. The dual motor vibrations complement the new internal details designed specifically for spinning vibration.
Regional Analysis for Sex Toys Market:
✫ North America: (U.S., Canada, Mexico)
✫ Europe: (U.K., Italy, Germany, Russia, France, Spain, The Netherlands and Rest of Europe)
✫ Asia-Pacific: (India, Japan, China, South Korea, Australia, Indonesia Rest of Asia Pacific)
✫ South America: (Colombia, Brazil, Argentina, Rest of South America)
✫ Middle East Africa: (Saudi Arabia, U.A.E., South Africa, Rest of Middle East Africa)
Benefits of the Report:
⏩ A descriptive analysis of demand-supply gap, market size estimation, SWOT analysis, PESTEL Analysis and forecast in the global market.
⏩ Top-down and bottom-up approach for regional analysis
⏩ Porter’s five forces model gives an in-depth analysis of buyers and suppliers, threats of new entrants substitutes and competition amongst the key market players.
⏩ By understanding the value chain analysis, the stakeholders can get a clear and detailed picture of this Market
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Frequently asked questions:
➥ What is the market size of the Sex Toys market?
➥ What is the market growth rate of the Sex Toys market?
➥ What are the Sex Toys market opportunities and threats faced by the vendors in the global Sex Toys Industry?
➥ Which application/end-user or product type may seek incremental growth prospects? What is the market share of each type and application?
➥ What focused approach and constraints are holding the Sex Toys market?
➥ What are the different sales, marketing, and distribution channels in the global industry?
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