A good Digital Signage use case isn't just a screen placed somewhere, as proven by the unsuccessful examples you see on the screen. It's always a combination of Reliable Hardware, quality software, and engaging content, all aligned perfectly with the digital signage intended
10 best digital signage use cases from various industries that impressed us in 2025
1. First up, we have this fantastic setup from Jam's Italian restaurant in Oslo Airport. Everything here is spot on, not National flare, with the moped, the high-quality vibrant screens, and the captivating juicy content. Most importantly, this installation nails its purpose, which is to draw guests to the restaurant located on the building's second floor. This brilliant idea is now being replicated across other European airports.
2. Our next case also involves the restaurant sector, and here we must give a note to McDonald's, which sets The Benchmark for how quick-service restaurants should look in 2025. Professional displays serve as menu boards showcasing the best-in-class digital menu that combines exceptional readability with mouth-watering visuals. Responsive touch screens on self-service kiosks feature an intuitive interface that makes ordering a breeze. I'm pretty sure all these elements now play a significant role.
3. Now let's talk about another Trend seta in the world of digital signage but this time representing a different industry I'm talking about Al-Noor SMD Screens the number one Indoor and Outdoor advertising company in Pakistan the iconic digital advertising kiosks and large-scale digital Billboards are instantly recognizable and can be found in almost anywhere across the Pakistan.
4. Signature sleek and elegant design paired with top-tier hardware and content quality is just the beginning. Add in data-driven home and programmatic solutions, and you have the winning formula that's trusted by tens of thousands of clients in Pakistan.
5. Next, we have a truly one-of-a-kind installation, the GKGD Pakistan, which served as the stage screen for the Coca-Cola conference in 2024. This groundbreaking screen is the world's most significant indoor pixel GKGD display, assembled from 726 SMD Modules, the perfect mix of high-resolution visuals specifically customized content and the dynamic movement of the GKGD created an unmatched immersive experience for attendees. It's arguably the most captivating screen ever used for a conference stage retail, and it is undoubtedly one of the biggest beneficiaries of digital signage solutions.
6. Adidas is leveraging this technology to its fullest in their Flagship stores. They are building entire digital Signage universes, including dozens of dynamic SMD screens, interactive and lift and learn Solutions, digital gaming zones, and much more. Together, these features craft an unparalleled shopping experience, strengthening brand awareness and positioning Adidas as a Cutting-Edge leader in its industry.
From South Korea comes an extraordinary use case from a district company renowned for its innovative digital installations. They created a unique anamorphic illusion media R piece on a large-scale SMD screen inside the free shop. The SMD screen measuring 3.5 m x 6 m x 1.5 M showcases four distinct Korean-style anamorphic video contents. These visuals create an illusion of expanded volume, making it seem like the three-dimensional objects are floating in the air. This is a stunning example of how technology is transforming Contemporary Art.
7. Another example from the same field is the digital displays and installations at the Guggenheim Museum Bilbao. Here, we can see elegant navigation and informational displays alongside artistic installations created using dozens of screens and projectors placed throughout the museum; in our opinion, this is how immersive spaces in any modern museum should be technologically bold and creatively created.
8. We moved to Genoa Italy where an enormous transparent screen is installed on one of the most beautiful buildings in the city located on the Magnificent BZA the Ferrari the content displayed is tailored to the location mainly showcasing advertisements for main attractions of Genoa and Liguria region as a whole it looks impressive and most importantly performs its function excellently in one of the city's main tourist hotspots.
9. Now back to the airports you can see an excellent example of how luxury Boutique facade should be designed the L-Vuan brand knows its audience well which is why for its store located in Istanbul airport it CH a vivid and expansive solution for decorating its entrance and storefront his primary goal is to increase food traffic into the boutique and I'm confident it works perfectly didn't you feel like stepping inside.
10. Finally, another airport, this time Changi Airport in Singapore. We mentioned it exactly a year ago in a video about mind-blowing Sondage installations. You can find the link in the description here. Back then, we talked about the waterfall, an incredible digital waterfall that serves as a centrepiece in one of the airport's terminals. In today's video, we'd like to highlight the overall digital signage design of Changi airports, from navigation and informational boards to advertising surfaces and even digital Rivers flowing overhead. Everything is done to the highest standard. I would even say that it's sort of a gold standard for modern airports.
All these examples show that digital signage is changing the world's trend toward digital marketing and the attraction of premises. If you are interested in the cost of these displays, then I am in the LED screen business in Pakistan. SMD Screens prices in Pakistan range from PKR Rs 200,000 to 10,000,000 and even more.
